10 Celebrities Who Swear by Natural Beauty Products
Natural beauty products are no longer just a trend—they’re a movement. As awareness grows about ingredients in cosmetics, many people are switching to clean, plant-based options.
With more access to expert advice, beauty blogs, and product reviews online, we’ve become smarter shoppers. We’re now better informed about what we want on our skin—and what we don’t.
But it’s not just everyday users making the switch. A growing number of celebrities are championing natural beauty too, showing that glamour and green skincare can go hand in hand.
From Hollywood stars to royalty, these famous faces are embracing natural ingredients and promoting clean beauty brands they trust. Curious who’s using what?
Here are 10 celebrities who love natural beauty products, and the personal routines and products they swear by.
1. Kate Middleton
The Princess of Wales, formerly Kate Middleton, is admired worldwide for her classic beauty and radiant skin. But behind her glow is a surprisingly simple skincare routine.
One of her favorite natural products? Rosehip oil. Known for its powerful antioxidants and essential fatty acids, it helps reduce scars, fine lines, and uneven tone.
Kate reportedly uses it in the morning after cleansing, applying a few drops before her foundation. The oil gives her skin a healthy glow and keeps it hydrated all day.
Rosehip oil is lightweight and absorbs easily, making it suitable for all skin types. It’s a royal-approved solution that you can add to your routine without breaking the bank.
2. Gwyneth Paltrow
Gwyneth Paltrow has long been the poster child for clean living—and that includes her beauty regimen. She believes what you put on your skin is as important as what you eat.
Her commitment to natural skincare led her to partner with Juice Beauty, a high-performance organic beauty brand. Their products are made with plant-based and certified organic ingredients.
Paltrow’s personal favorite is their Phyto-Pigments Foundation. It’s formulated with grape seed oil and fruit stem cells, offering full coverage without clogging pores.
It’s also cruelty-free, vegan, and packed with natural antioxidants. For Gwyneth, clean beauty isn’t just a trend—it’s a lifestyle choice she lives by every day.
3. Emma Watson
Emma Watson grew up in front of the camera, but her relationship with skincare wasn’t always easy. During the filming of the fourth Harry Potter movie, she battled painful acne.
Tired of harsh chemicals, she turned to gentle, natural products to heal her sensitive skin. Today, Emma is a vocal advocate for eco-friendly, ethical skincare brands.
She prefers products with transparent labeling, sustainable packaging, and ingredients that are kind to both skin and planet.
Emma also stresses the importance of daily sun protection, regardless of the weather. Natural, mineral-based SPF is now a staple in her everyday routine.
4. Jennifer Aniston
Jennifer Aniston has always been known for her glowing skin and timeless beauty. But believe it or not, she used to sunbathe with baby oil in her younger days.
Realizing the long-term damage, she made a shift toward more natural, nourishing treatments. Now, her skin rituals are all about hydration and protection.
Jennifer swears by DIY avocado hair masks to restore moisture to her hair and uses coffee scrubs to improve circulation and fight cellulite.
She also drinks plenty of water and enjoys regular oxygen facials. Her routine proves that great skin comes from consistency and cleaner choices.
5. Margot Robbie
Always in the spotlight, Margot Robbie relies on natural beauty solutions to keep her skin calm and fresh. Her go-to? The bio-cellulose sheet mask.
Unlike traditional paper masks, bio-cellulose is made from natural plant fibers. It’s biodegradable, ultra-hydrating, and molds perfectly to your face.
Margot loves how it hugs the skin without slipping and leaves her complexion plump and dewy. These masks are soaked in serums full of botanical extracts and nutrients.
Whether she’s prepping for a red carpet or winding down after filming, Robbie counts on this natural product to refresh and recharge her skin.
6. Victoria Beckham
Fashion icon and former Spice Girl, Victoria Beckham, is famously selective about what she uses on her skin. And one of her favorites is good old coconut oil.
During the summer months, she mixes coconut oil with Weleda’s Skin Food, a cult-favorite natural cream. The combo helps her skin stay moisturized and glowing.
Coconut oil acts as an emollient, locking in hydration and soothing dryness. It’s also antibacterial and anti-inflammatory, making it great for sensitive skin.
Victoria uses this mixture to extend her tan and maintain smooth skin all season long. It’s a simple, effective hack that fits easily into any routine.
7. Miranda Kerr
Supermodel Miranda Kerr turned her passion for organic skincare into a full-blown business with her brand, KORA Organics.
She founded the line after struggling to find truly natural products that were safe and effective. Many so-called “organic” items still contained harsh chemicals.
Miranda wanted something better—products that nurtured the skin without compromising health. KORA Organics is now known for its botanical-based formulas and certified organic ingredients.
One of her top products is their Noni Glow Face Oil, packed with noni fruit, rosehip oil, and sea buckthorn. She uses it daily to keep her skin firm, radiant, and nourished.
8. Lucy Watson
Former Made in Chelsea star Lucy Watson is now a full-time vegan advocate, cookbook author, and entrepreneur. Naturally, her skincare has evolved with her values.
She prefers vegan-friendly serums that are free from parabens, silicones, and artificial dyes. Her favorite products often include vitamin C for brightness and gentle exfoliants for nighttime renewal.
Lucy also prioritizes cruelty-free certifications, choosing brands that align with her ethical lifestyle. Her beauty shelves are a reflection of her conscious living philosophy.
Her morning and evening rituals both focus on hydration, with lightweight oils and rich creams to protect her skin from the city’s harsh elements.
9. Jourdan Dunn
Model Jourdan Dunn spends most of her life on planes, and it shows on her skin. That’s why she turns to natural masks to revive and reset her face.
Her DIY favorite? A soothing mask made from yogurt, turmeric, and honey. This natural blend is rich in anti-inflammatory and antibacterial properties.
Turmeric helps calm redness, honey hydrates, and yogurt provides gentle exfoliation with lactic acid. Together, they create the perfect post-travel skin rescue.
Jourdan says this mixture is easy, affordable, and works better than some luxury creams. For her, simple kitchen ingredients are often the most effective.
10. Alicia Silverstone
Best known as Cher in Clueless, Alicia Silverstone is a longtime advocate of all things green, sustainable, and cruelty-free—including her beauty routine.
She follows a strict 100% natural and organic skincare philosophy. That means avoiding any products with synthetic chemicals, preservatives, or artificial fragrances.
Alicia believes that our skin is our largest organ and deserves to be treated with the same care we give our diets. She only supports brands that share her values.
Her minimalist beauty bag includes essentials like natural oils, hydrosols, and organic balms. She proves that going natural doesn’t mean sacrificing performance.
Final Thoughts: Clean Beauty Is for Everyone
These 10 celebrities are proof that natural beauty products are more than just hype. From royal routines to red carpet must-haves, clean skincare is making waves for all the right reasons.
You don’t need a celebrity budget to get started. Many of the ingredients they love—like coconut oil, rosehip oil, turmeric, and yogurt—are affordable and accessible.
You can begin by switching out just one product, like a daily cleanser or moisturizer, and slowly building a routine that feels right for your skin.
Want a place to start? Procoal’s range of natural, vegan, cruelty-free skincare products is a perfect choice for beginners and pros alike. Explore the collection today and find what works best for you!